Project Details

Kraken • Web3 Wallet

As part of the new opportunities team, tasked with exploring new and exciting products to bring to market, Kraken began work on building a multi-chain crypto wallet.

Mobile UI & UX Design

12+ months

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About

Kraken

Kraken is a market leading crypto and digital asset exchange, giving users across the globe a secure place to access, buy, sell and store crypto assets. Kraken is trusted by millions of traders and institutions the world over.

Project

Objectives

Bring to market a highly functional crypto asset wallet that had interoperability with the Exchange platform
Ensure high levels of accessibility and functionality whilst remaining focussed on security
Be adaptable to developing regulatory changes across global markets

Process &

Approach

Efficient design

The goal was to achieve more with less on-screen, enabling us to deliver a clear mental model for the user and reduce the complexity of managing crypto assets.

Ensuring clarity in onboarding

The UX copy was thoughtfully considered, in order to maintain clarity and consistency when describing concepts.

Engaging & consistent

We leveraged illustrations and interactivity to provide a rich, welcoming experience for user onboarding.

Rich asset & NFT experience

At the core of the wallet experience was the requirement to navigate and manage a diverse and varied portfolio of assets, which includes coins, NFTs and other media. We ensured that assets were given the right breathing space and functionality to be managed, viewed and interacted with all in a way that felt familiar. All of this was provided in one convenient place, encouraging stickiness and driving high levels of value for the user.